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Business Marketing

Healthcare Marketing Beyond Business Marketing – Nth Sense’s Say

Healthcare Marketing Is Beyond Business Marketing Nth Sense

Healthcare marketing has speedily evolved & expanded to be a sophisticated process of exploring creative ways of patient engagement.

PUNE, MAHARASHTRA, INDIA, January 7, 2023 /EINPresswire.com/ — It being marketing, focused on helping medical practices and health organizations effectively bring in new patients, requires a more empathetic, less salesy approach. Being one of the finest digital healthcare solutions providers, Nth Sense has marked its name in this bandwagon with avant-garde Patient Engagement Solutions.

Patients today are interested more than ever in getting proactively involved in their healthcare journey. Thus, although critical, it has become crucial to develop an effective healthcare

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by s1mple•06/09/2025

Business Marketing

Vericity Welcomes New Chief Marketing Officer

CHICAGO–(BUSINESS WIRE)–Vericity, Inc. (Nasdaq: VERY), a leading provider of technology enabled life insurance products and distribution, is pleased to announce the hiring of Melissa Balsan as Executive Vice President (EVP) and Chief Marketing Officer (CMO). This appointment coincides with the upcoming retirement of Vericity’s current EVP and CMO, Laura Zimmerman.

Effective today, Balsan will report to Vericity’s Chief Executive Officer, James E. Hohmann and oversee all aspects of the Company’s marketing efforts. As a proven Direct-to-Consumer marketer with significant demand-generation and brand management experience, she will play a pivotal, strategic role in accelerating Vericity’s future growth plans.

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by s1mple•02/09/2025

Business Marketing

Lactalis appoints new marketing VP for foodservice

Lactalis Canada appointed Andrew Davis to the position of vice-president, marketing, of its Foodservice and Ingredients & Export Division. Davis will be responsible for leading the marketing strategy and team to drive awareness, penetration and brand equity for his division.

“Lactalis Canada’s Foodservice and Ingredients and Export division plays an important role in delivering a wide range of dairy solutions for the foodservice and B2B industry,” said Iven Zanardo, general manager, Foodservice and Ingredients & Export, Lactalis Canada. “I am confident with Andrew’s experience and leadership, we will continue to expand and strengthen our footprint within this important sector.”

“I

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by s1mple•22/05/2023

Business Marketing

Stock Market | FinancialContent Business Page

Alexis.business has launched a new service catering to Real Estate Leads, offering proven marketing strategies on a groundbreaking YouTube Channel playlist. Extensive video content can be found at https://www.youtube.com/@salehouse.

Temixco, Mexico – April 30, 2023 —

Alexis.Business has launched a new results-driven marketing service for realty leads. The service aims to provide more web visibility to California-based real estate businesses through a 3-step process.

The first step involves ranking the business’ video on Google, followed by ranking the business website on Google in the second step. Finally, the business will start to appear higher on GMB through the third step.

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by s1mple•06/05/2023

Business Marketing

LVMH becomes the first European company to surpass $500 billion in value

LVMH became the first European company to surpass $500 billion in market cap

Luxury goods giant LVMH on Monday became the first European company to surpass $500 billion in market value.

The parent company of Louis Vuitton, Moët & Chandon and Hennessy as well as brands including Givenchy, Bulgari and Sephora stores, reported a 17% rise in first-quarter sales earlier this month, more than double analyst expectations.

LVMH shares hit a record high following the results, and hit another high on Monday. Its share price is up 32.8% year to date.

LVMH share prices.

It reported revenue of 79.2 billion euros ($87.1 billion) for 2022, with profit

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by s1mple•26/04/2023

Business Marketing

When Marketing Gets Political | BoF

Rothy’s latest campaign isn’t about its recycled plastic ballet flats or brightly colored tote bags. It’s a week-long marketing blitz aimed at galvanizing support for a New York state recycling bill.

On Sunday, the footwear and accessories brand took out a full-page ad in the New York Times, its throwing the weight behind efforts to improve recycling rates by updating the state’s 40-year-old bottle collecting scheme. This week, its social channels will feature posts on the “Bigger, Better Bottle Bill.” visitors to the company’s e-commerce site will find details on how they can get in touch with state legislators

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by s1mple•18/04/2023

Business Marketing

Starter Company Plus a ‘huge benefit’ for The Voima Group marketing agency in Haliburton Highlands

Entrepreneurs in Haliburton County may not be aware they are eligible to participate in the Starter Company Plus program offered by the Kawartha Lakes Small Business and Entrepreneurship Centre.

The entrepreneurial training program, funded by the Ontario government and supported by both the Kawartha Lakes Community Futures Development Corporation

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by s1mple•08/04/2023

Business Marketing

4 Marketing Trends You Should Implement This Year to Drive Growth and Improve Sales

Opinions expressed by Entrepreneur contributors are their own.

Over the last few years, marketing automation has quickly become a critical tool within organizations’ tech stacks — including small and medium-sized businesses (SMBs) — to grow sales pipelines, enhance customer support and increase revenue. In fact, in a 2022 Act! customer relationship management study, SMB stated that implementing marketing software and other innovative tech owners, like CRM, led to increased sales and business productivity, customer satisfaction and retention, marketing outreach and company growth and revenue. With marketing automation applications unlocking untapped markets and growth for businesses worldwide, it is no surprise

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by s1mple•04/04/2023